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About

Culture is legacy. SPARK GSO is a Greensboro nonprofit community media organization. We train young creatives, produce professional media and bring people together around the screen.

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Our Story

SPARK started as Gate City SPARK and SPARK Cinema: free screenings and community storytelling in Greensboro since 2020. In 2024 it became SPARK GSO, a 501(c)(3), built on one idea: the fastest way to train a creative is to put them on real work.

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Founder: Theron "Tee Smif" Smith

Founder and Executive Director. Cinematographer on JAY-Z's Fade to Black and a 20+ year Viacom veteran of Yo! MTV Raps and BET Rap City, with work alongside Spike Lee, Hype Williams and Steven Spielberg.

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Brooklyn to Greensboro

A Brooklyn native, he brought that experience to Greensboro to build the creative pipeline he wished existed. He serves on the Piedmont Triad Film Commission advisory board.

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What We Do

ASTEAM Engine trains young creatives. SPARK Creative produces professional media for clients. SPARK Cinema brings the community together around the screen. Each one feeds the others.

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Credentials

501(c)(3) public charity. EIN 99-5026693. Member, Alliance for Community Media.

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Partner With Us

Funders, banks and businesses investing in the Triad's creative workforce: let's talk. Use the form below or email info@sparkgso.org.

Let's build something

Projects, partnerships, press or programs. Tell us what you need and we'll reply within two business days.

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